Drinking Coca-Cola is about to get a little bit greener.
The company announced this month that it has developed new technology that will cut the its worldwide water use by 35 percent.
This water process recovery system takes highly treated water used in bottle washing and further treats it so that it can be reused, rather than discharged. The treatment produces water that meets or exceeds drinking water standards using a combined ultrafiltration, reverse osmosis, ozonation and ultraviolet disinfection process.
A hundred billion liters of water could be saved annually if the system is implemented across all 900 Coca-Cola bottling plants, according to the company.
“Addressing global water challenges requires our business to take an active role in conserving water resources,” said Carletta Ooton, vice president and chief operations officer of the company. “We have approached this new technology with the goal of achieving the highest possible quality in recovered water. The multi-barrier system meets or exceeds even the most stringent water quality standards, reflecting our companywide commitment to safety, quality, and the environment in everything we do.”
Main photo credit: alan.stoddard/Flickr